Data comes from the Starbem app's artificial intelligence feature. Healthtech also recorded a 140% increase in demand for psychology consultations
Almost half of Brazilians are under high levels of stress, according to data from healthtech Starbem, collected throughout the first half of 2023. Of the more than 12 thousand data collected and analyzed through StarCheck, Starbem's Artificial Intelligence solution, 48% gave a stress index between 4, which indicates alert, and 5 — the highest of them, which is overloaded.
For Starbem’s co-founder and Global CEO, cardiologist Leandro Rubio, this scenario is a reflection of the social changes that have taken place in recent years. “We had a very significant milestone with the coronavirus pandemic. Since then, a lot has changed, from work regimes to the way we interact socially. It is natural that it will take some time for people to fully adapt. And this can generate greater stress and anxiety about the current situation and the future. Therefore, more than warning about the situation, our goal is to raise awareness about the importance of mental health care to improve quality of life,” explains Rubio.
In this context, the healthtech, whose mission is to promote comprehensive healthcare and be a more accessible alternative for companies, experienced an increase of 138.2% in the search for psychology consultations, when comparing the data from the first quarter with those from the third quarter of this year. This reflected the need to expand the team of psychologists, which, in turn, grew by 56% in the last two months. “Our priority is to offer a differentiated mental health service to our users. Therefore, we invest in the selection, training and weekly monitoring of our psychologists”, adds psychologist Ticiana Paiva, Head of Mental Health at Starbem.
Comprehensive health
In addition to psychology services, Starbem offers more than 15 specialties for teleconsultations via smartphone, such as general medicine, urology and even psychiatry and nutrition, which are less common in this modality. Available for Android and iOS, the startup's app is easy to use and also offers the StarCheck feature for free, which provides health indicators, such as blood pressure, heart rate, respiratory rate and more, in just 30 seconds and uses Artificial Intelligence (AI). In this way, in addition to contributing to the collection of data to understand people's health status, StarCheck works on users' self-knowledge and health prevention.
Starbem was founded in 2020, at the height of the pandemic, and recently changed its focus and business strategy to the B2B market. Today, the healthtech has over 230,000 active users, over 100 companies as clients, and also partners such as Gympass, TotalPass, laboratories from the A+, Dasa, Labi Exames, Sabin and Hermes Pardini groups, and drugstores Drogasil and Droga Raia. With around R$10 million raised since its creation, the startup's goal is to earn R$14 million in 2023.
